Archive for April 2012

As I’m sure you know, a good looking and well optimized website is key to attracting customers to a business, as well as making sure you get ahead of the competition in different search engines. Many sites these days fail to update their website, meaning they fall behind in search ratings and their site just looks out dated.

That’s why this website we created works so well, take a look at what we did…

http://www.tractusservices.co.uk/portfolio/webdesign/whgrinnall.php

There’s no better way to dissect the how-tos of branding than to dig deep into the companies everybody knows and trusts. To accomplish this,Entrepreneur teamed with The Values Institute at DGWB, a Santa Ana, Calif.-based think tank that focuses on brand relationships, on a consumer survey that explored the reasons some brands manage to stay on top….

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When you’re a startup with a new product and a smallmarketing budget, it’s tough to get customers’ attention. Finding a marketing partner with an established audience that might like your product can help boost your own sales….

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As raises go, this was a doozy. Andy Meadows, founder and CEO of custom software company Live Oak 360 in Austin, Texas, decided to increase his salary in the summer of 2010. He didn’t bump it up by 5 percent, or 10 percent, or even 25 percent. Instead, he doubled it — to what he calculated an outsider would charge to do his job. It was a stretch for his then eight-year-old company, but Meadows is now convinced it was the right thing to do….

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Happy St George’s Day!

Forecasters have been proclaiming the age of m-commerce for a decade now. Yet small enterprises keep doing business the old-fashioned way: online and via email. So I can hear you saying, “Mobile biz? Again? Really?”

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Do you sometimes think your customers are clueless based on the questions they ask? If so, you are not alone…

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You’ve set up your business-branded Twitter account and got started tweeting like mad, posting updates on new products, special offers and, well, anything that comes to mind. Thing is, you haven’t managed to gain a solid following and barely anyone’s responding to your tweets…

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Smartphones are giving new meaning to the term comparison shopping.

Whether they’re seeking lower prices or better terms on an item they see on a store shelf, consumers are quickly learning that their smartphone can be used for more industrious tasks than playing Words With Friends or snapping and posting photos on Facebook.

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Your business’s Facebook Page is every bit as important as a face-to-face encounter with a customer. But some well-known retailers fail to provide adequate customer service online.

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